Herobility AB is a Swedish company that makes innovative products that make life easier for babies and parents. Herobility means something that frames "being a hero," a reference to parents and babies being real heroes. That's why the logo is a hero skin!
Herobility AB is a sister company to SmartShake AB, which has been shaking up the fitness industry in 90 countries since 2009 with its neon-colored shakers and water bottles.
SmartShake AB has been named one of Sweden's fastest growing companies and export company of the year by Swedish magazine Dagens Industri.
Heroes help Herobility do good! We all share the same values and want our business to give back. That's why we donate 5 SEK for every HeroBottle sold, to the Childhood Foundation, a non-profit organization founded by HRH Queen Silvia of Sweden to help children in developing countries.
